by jennifergeib | Nov 26, 2018 | insights, Tips
How NOT to provide a design critique (and 9 things you should do instead) No one likes criticism, but there’s a way to provide constructive design critique that could mean the difference between a “meh” final product and a reputation as an organization designers don’t...
![Brand collateral audits [CHEAT SHEET]](https://www.jennifergeib.com/wp-content/uploads/2018/07/brand-audit-feature-image-2-1080x600.png)
by jennifergeib | Jul 17, 2018 | insights
Brand collateral audits [CHEAT SHEET] You’ve got an organizational logo you’re relatively happy with – your organization is effectively branded, right? Not necessarily. You might have a clear brand, but without looking at a number of other things, you won’t...
by jennifergeib | May 6, 2017 | insights
Getting others to tell your stories: collecting meaningful quotes and testimonials We’ve all been there. It’s 5pm, and the draft of the report is due tomorrow. Someone says “don’t we have any quotes we can use?” You frantically shoot off an email to get something,...
by jennifergeib | Feb 22, 2017 | insights
Digging for gold: how to mine data and information to add value to your writing Chances are, when you are writing about your organisation’s work you focus on the words, and maybe photographs, to tell your story. Another important element that can add value to your...
by jennifergeib | Dec 13, 2016 | insights
Collecting images to effectively tell your story You know that high-quality, relevant, timely images are important to effectively communicating your story, but whenever you need them you can only seem to find that grainy, poorly lit group shot from the workshop last...
by jennifergeib | Nov 9, 2016 | insights
Creating effective infographics “Can you create an infographic for this?” I’ve heard this more and more recently, yet not everyone is clear what infographics are and what they’re good for. Quality infographics are a great tool in your communications tool belt,...
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